Evaluation Question 5

How Did You Attract/Address Your Audience?

In order to make our thrilling appealing to the target audience, 16-21 year olds, there were a number of aspects of the film we had to consider. These were: the storyline, genre of thriller, location of the film, actors and mise en scene.

The storyline was simple to make it easy for viewers to tag on to what was happening. Nonetheless, it was realistic for the genre, action thriller which aims to provoke excitement in the audience without being too intellectually demanding. The sue of different camera shots gave it a professional look and made it attractive.

The location of the opening was the female victim's home. We filmed the exterior of the house as well as the staircase, hallway and finally, the bedroom where most of action happened. The setting was natural for this character and the mise en scene was already in place as the bedroom already belonged to a teenage girl, so there wasn't much to do in terms of setting up the room. For instance, already in place were a dresser with make-up, shoes, phone, pink covers and curtains to following the style of a typical girly teenager's bedroom. This similarity with other girls' room is a link to draw female viewers to watch the thriller

We intended to have the female lead perceived to be an innocent victim by the audience, and the male perpetrator of the abduction to be presented in a negative manner. The fact the the actors were within the same age range of the target audience also plays a role of addressing the audience as people are likely to tune into something that they can relate to as they can see a parallel and how it is possible that they may find themselves in a similar situation.

We used diegetic sounds such as when the female uses her keys to get into her home and sound of the keypad as she composes a text message. We also used non-diegetic sound such as the slow high pitched noise to build up tension and indicate to the audience that the intruder was gaining on the unsuspecting victim. Non-diegetic sounds were produced on Soundtrack Pro. All sounds were appropriately included at different parts of the opening to introduce a sense of reality.

Our film title, 'Intruder' is written in large, bold and white text. being one word, it does not give away too much information about the nature of the film other than there may be an intruder. in this way, the audience's attention is retained as they are curious to find out more about this intruder and what actually happens.

The production company Candistudios also directly attracts our target audience as it is a production company specifically for City and Islington College which has individuals age ranging between 16 and 19, which falls within the target audience age range of 16-21 years.

 

This video is brief feedback from our target audience and our teacher giving opinions of what appealed to them in our thriller opening.

 

Social networking sites are a great way to communicate information efficiently and minimal expenditure. Examples of these networking sites are facebook, twitter and youtube. We posted 'Intruder' on these mentioned social media sites.